Built on Real Experience, Not Theory

We started advancefilenode in early 2022 because we kept seeing the same problem — people treating financial analysis like magic instead of a learnable skill.

The founder spent eight years working with small businesses across Southeast Asia. She watched countless entrepreneurs struggle with cash flow decisions, not because they weren't smart, but because nobody taught them how to read their own numbers. So we built something different.

How We Got Here

Building a financial education platform wasn't the original plan. But sometimes the best solutions come from fixing problems you've actually lived through.

Early 2022

The Beginning

Started with weekend workshops in Chon Buri. Just ten business owners and a whiteboard. No slides, no fancy tools — just practical conversations about understanding financial statements. People actually showed up the second week.

Mid 2023

Going Digital

Built our first online course after participants kept asking for materials they could review later. The production quality was rough, but the content worked. Within six months, we had learners from Bangkok to Phuket.

Late 2024

Structured Learning

Developed our progressive curriculum system based on feedback from over 200 students. We learned that people don't need more information — they need the right information in the right order.

2025

Current Focus

Now working with learners at different stages — from complete beginners to business owners refining their financial strategy. Our autumn 2025 program enrollment opens in August.

Our Learning Framework

We break financial analysis into three stages. Each one builds on what came before. You can't skip steps, but you also don't need to spend years getting started.

Foundation module learning materials and financial documents
Foundation Level

Understanding Your Numbers

Most people skip this part and wonder why they're confused later. We spend real time here because getting the basics right matters more than rushing ahead.

  • Reading financial statements without panic
  • Tracking what actually matters for your situation
  • Spotting patterns in your monthly numbers
  • Building habits that stick past the first week
Intermediate analysis tools and practical application
Intermediate Level

Making Decisions

Here's where it gets interesting. You know your numbers — now what? This module focuses on using data to make better choices, not perfect ones.

  • Running scenarios before committing money
  • Comparing options with real trade-offs
  • Understanding margins and break-even points
  • Identifying trends before they become problems
Advanced strategic planning and financial forecasting
Advanced Level

Strategic Planning

For people running businesses or managing significant budgets. We focus on forecasting, growth planning, and the kind of analysis that informs bigger decisions.

  • Building financial models that work
  • Planning for growth without guessing
  • Managing risk in practical terms
  • Presenting financial information clearly

What Guides Our Work

We're not trying to turn everyone into accountants. Financial analysis is a tool — one that helps people make better decisions about money. That's it.

Every course we build gets tested with real learners before we publish it. If something doesn't work, we change it. Simple as that.

Practical Over Perfect

We teach what works in real situations. Academic theory has its place, but most people need tools they can use next week, not abstract concepts.

Honest About Limitations

Financial analysis won't solve every problem. It's one tool among many. We're clear about what it can and can't do for you.

Learning Takes Time

No shortcuts here. Building real financial literacy takes months of practice. Our programs run for six to twelve months because that's how long meaningful learning actually takes.

Siriporn Watchara, founder and lead instructor at advancefilenode
Siriporn Watchara
Founder & Lead Instructor